Privacy Policy

Welcome to Ride The Boards (“we”, “us”, or “our”)! We’re stoked you’re here to shop for your surf gear, and we want you to know that protecting your personal information is as important to us as finding you the perfect board.

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website ridetheboards.com. Please read this policy carefully. If you do not agree with the terms, please don’t ride this wave and refrain from using our site.

1. Information We Collect

When you shop with us or interact with our site, we may collect:

• Personal Information: Your name, email address, shipping/billing address, phone number, and payment details when you make a purchase (though we never store full payment details).
• Order Information: Details about the surf gear you purchase, including wetsuits, boards, and accessories.
• Account Information: If you create an account, we’ll store your login credentials and preferences to make future checkouts as smooth as a glassy wave.
• Technical Data: IP address, browser type, device information, and how you navigate our site – helping us improve your shopping experience.
• Communications: Any messages you send through our contact forms or customer service emails.

2. How We Use Your Information

We use your information to:

• Process your orders and deliver your surf gear worldwide (except certain remote areas)
• Provide customer support when you have questions about payments or products
• Improve our website and product offerings based on how surfers like you use our site
• Send you relevant offers or surf news if you’ve opted in (you can always opt out)
• Prevent fraud and keep our payment systems secure
• Comply with legal requirements

3. Sharing Your Information

We only share your information when necessary:

• Service Providers: Trusted partners who help with shipping, payment processing, and website operations (all held to strict confidentiality).
• Legal Requirements: If required by law or to protect our rights and safety.
• Business Transfers: In the event of a merger or acquisition, we’ll notify you of any changes.

We never sell your personal information to third parties for marketing purposes.

4. Data Storage & Security

Based in Philadelphia but serving surfers globally, we implement industry-standard security measures:

• 256-bit SSL encryption (same as banks) for all transactions
• Regular security audits of our systems
• Limited access to personal data within our organization
• Secure payment processing through PCI-compliant services

While we take all reasonable precautions, no internet transmission is 100% secure. Always protect your login details and let us know immediately if you suspect any unauthorized activity.

5. Your Rights

As a surfer and customer, you have rights to:

• Access, correct, or delete your personal information
• Opt-out of marketing communications
• Request a copy of your data
• Withdraw consent where applicable
• Lodge complaints with data protection authorities

To exercise these rights, contact us at [email protected].

6. Cookies & Tracking

Like most surf shops online, we use cookies to:

• Remember your preferences and cart items
• Analyze site traffic to improve your experience
• Show relevant ads (if you’ve visited our site before)

You can control cookies through your browser settings, though this may affect some site functions. Our cookie banner lets you choose which types to accept.

7. International Data Transfers

As we serve surfers worldwide (excluding some Asian and remote regions), your data may be processed outside your home country. We ensure all transfers comply with applicable data protection laws.

8. Children’s Privacy

While we sell junior wetsuits and kids’ gear, our website is not intended for children under 13. We don’t knowingly collect data from children without parental consent.

9. Changes to This Policy

We may update this policy occasionally to reflect changes in our practices or laws. We’ll notify you of significant changes and always post the current version on our site.

Thanks for trusting us with your surf gear needs and your personal information. Now get back to what matters – catching waves!

The Ride The Boards Crew